We need help in editing this sort of letter
and sending it out to leaders anywhere who might want to join in worldwide debate of what sustainability investment truly
involves if every locality is toi be integrated productively and healthily into globalisation now
Dear Alan/Anyone
Ideally I need help in fine-tuning this letter before mailing out to various leaders. It seems to me that half year into
debating the microeconomics fieldbook that changes the world we have reached the stage of the communications game
where we need to prove we can get boardrooms to want to explore future capitalism debates. If some group of us can do so,
then we can ask Dr Yunus if he would be honorary president of such a thinktank on the 6 microworlds - as well as highest
fee rate service provider
chris macrae us 301 881 1655
FutureCapitalism.com - Exploring Economic
Maps of 6 Microworlds - microbanking*micromedia*microhealth*microeducation*microagriculture*microgov -criss-cross future stocks
in world's 100 biggest global free markets
=========================
Dear Chairman/...
Over the 60 years that my father and I have been advising
corporations on the economic choices of media strategies, we have never seen a future change driver with such sudden manifestation
as the capitalism debates being animated by Dr Yunus and Bill Gates. While the fieldbook of humanity’s capitalism is
only 6 months old, the system changes in industry sector responsibilities represent both men’s lifelong entrepreneurial
actions and human curiosities.
SUSTAINABILITY INVESTMENT
We would be delighted to help your
company evaluate the opportunities and threats of engaging early in this new auditing of capitalism and media. Here is a summary
of some of the publicly accessible benchmarks on changing industry leadership. We have already hosted a 30 person leadership
luncheon with Dr Yunus in London so can help access his unique creative ideas for particular industry contexts as part of
any evaluation program. This new microeconomics lens flows through everything an industry sector chooses to compound so we
its maps integrating productivity and demand flows give a trillion dollar auditing perspective - when applied
to any one of the world’s 100 largest global markets.
Banking services –
microcredit has opened the worldwide debate :which economics system designs greater loan security – investing in peoples
and communities’ entrepreneurial productivities –wsj article http://online.wsj.com/article/SB120432950873204335.html?mod=djm_HAWSJSB_WelcomeSkip –
or amplifying consumption and ultimately householder debt Internet sector –eg Intel is the first to go public of many that are responding to Dr Yunus’
challenge that just as banking for half the world didnt exist 30 years ago, to date the www has barely been used to Q&A
what half the world most urgently wants to map Service sectors –
eg supermarket retail (whole foods) and airlines (Virgin) – returns to the intrapreneur models debated by my father
in The Economist in the 1980s but not previously fully valued Charity Sectors –eg Bill Gates – why spend charity dollars once when social business dollars continuously
recycle their investment University sectors- HEC Paris from fall 008 is
offering a 2 month SMBA on everything that MBAs need to unlearn if they are to value sustainability investments exponentials
wholly and truly Utilities – the French worldwide water and environmental
company Veolia has started the social business partnership Grameen Veolia Consumer goods-
Grameen Danone partnership has changed the conversation on how nutritious can fortified milk foods be. Revisiting privatisation models- In effect this is what Yunus and his fellow grassroots network leaders
employing well over 100000 public service workers have been doing over 30 years. Bill Clinton assess the consequences of this
at this short video Pop industry- Dr Yunus and Grameen America have
started planting his own responsibility pop group whose fundraisers invest in the most exciting healthcare social business
franchises – eg eyecare where a 10 times lower cost model has been developed by a mixture of very Indian logic and hi-tech
support including that which Larry Brilliant coordinated during his pre google.org career. |
Yours
sincerely
Chris Macrae , author world class brands and brand chartering how to live and
learn the brand through communications scripts,
Co-author with Norman Macrae, of the 1984 futures report on will the net sustain or big brother peoples as the
value multiplying gravities of productivity networks and place governments goes beyond nations
Co-author : Fieldbook of Valuetrue Mapping & Trillion Dollar
Auditing (in print)
Norman Macrae 20th
C surveys at The Economist on national , intrapreneurial and privatization futures included the trilogy
on Entrepreneurial Revolution http://normanmacrae.com
.